Consider Repackaging

Customers and clients will pay more money for the same product, packaged differently. For instance, I can sell a book at a certain value or sell an audio version—it’s the same content for more money. It’s the same product, packaged in a more appealing way. This is an extremely valuable lesson in perceived value. Designing a specialized skill set creatively can help you expand your services to attract more people.

– Karen Dubi, Flexible Mindset Strategies

Forbes Coaches Council Expert Panel ®

Connect With Ideal Clients, Establish Authority

It is vital to connect with your ideal client if you want to attract people’s attention and establish authority in social media marketing. You must determine what they want and desire and then determine how you will meet their needs. Offer prospects something in exchange for their emails. Build connection — the sell. Individuals buy based on emotion, trust and likability; otherwise, they may easily go elsewhere.

– Karen Dubi, Flexible Mindset Strategies

Forbes Coaches Council Expert Panel ®

Bring The Future Into The Present And Take Action

You may have heard of the Six-P Formula: “Proper Prior Planning Prevents Poor Performance.” Planning is the most basic approach, irrespective of the goal or desired outcome. It is the process of bringing the future into the present so that action can be taken right away. Why wait until January to begin planning for your future self? Your journey to become your future self begins as soon as today.

– Karen Dubi, Flexible Mindset Strategies

Forbes Coaches Council Expert Panel ®

Focus On What You Can Control

The secret to handling change is to focus on what you can control & face uncertainty with determination. We have a choice. If our mental bandwidth is tapped into fear, make a conscious decision to pivot & discover a solution. If you’re looking for new employment, use the time to execute your ideas. We’re presented with an opportunity to reshape the world as we transition from “now” to “next.”

– Karen Dubi, Flexible Mindset Strategies

Forbes Coaches Council Expert Panel ®